You know, at a communion or spring party all uncles / aunts / grandparents / friends show up with all separate envelopes for the party pig. AG Insurance wants to respond to this and inspire them to open a Yongo account on which all this money can be deposited. 

That's why we provided an activation card in Libelle/Femmes d'Aujourd'hui, stuck on an advertorial. With this card you can open an account, with a bonus of 20 € extra deposited on the child's account.

Roularta Brand Studio was responsible for the layout of the advertorial and the activation card. The choice was made to place the ad with an editorial about communion and spring party clothes.